Production of news coverage and interviews for Chinese television during the EHA 2024 Congress in Madrid.

At the EHA 2024 Congress (European Hematology Association), the most important event in the field of hematology held in Madrid, Haike was commissioned by a leading Chinese company to produce full coverage of the fair.

Over two days, Haike covered five news segments and conducted two roundtable interviews, all broadcast live. The interviews and reports were delivered in three languages—English, Chinese, and Spanish—ensuring inclusive and global coverage.
Haike stood out for its adaptability and professionalism, interviewing prominent scientists in the field and providing a detailed and up-to-date perspective on the congress.

EHA 2024 Report

Production of news coverage and interviews for Chinese television during the EHA 2024 Congress in Madrid.At the EHA 2024 Congress (European Hematology Association), the most important event in the field of hematology held in Madrid, Haike was commissioned by a leading...

Ticket Sales Strategy for the Paris 2024 Olympic Games

Haike developed a comprehensive marketing strategy to support ticket sales for the Paris 2024 Olympic Games targeting the Chinese community.Haike developed a comprehensive marketing strategy to support ticket sales for the Paris 2024 Olympic Games targeting the...

Marketing Strategy for Olivia in the Chinese Market

Haike developed a tailored marketing strategy aligned with the tastes and cultural preferences of Chinese consumers, facilitating Olivia’s expansion into China and Asia.We translated and designed Olivia’s brochure to ensure it resonated with Chinese audiences. A brand...

Advertising and Marketing Services for ICBC

Haike has been a long-term provider for ICBC, delivering a wide range of advertising and marketing design services.Haike has been a long-term provider for ICBC, delivering a wide range of advertising and marketing design services. Our work is defined by meticulous...

Marketing Strategy for Kovyx in the Chinese Market

Development of a social media positioning strategy and advertising campaigns to increase Kovyx's presence in the Chinese market.Kovyx, official distributor of brands such as Bestway and Kokido, partnered with Haike to develop a targeted social media positioning...

Marketing Strategy for Mercedes Benz Targeting the Chinese Community

Marketing tailored to the demands of Chinese consumers for Mercedes-Benz's two vehicle lines: vans and industrial trucks, and high-end vehicles.Haike developed a meticulous and culturally tailored marketing strategy for the two vehicle lines offered by the prestigious...